Keeping the tradition of supporting local businesses, today’s episode of the Knucklehead Podcast is about highlighting the craftsmanship of a knife maker from Texas, Matthew Gaskill. His inclination to build things from his own workbench has brought him into a lot of hobbies. But his affinity to steel and blades run from his blood of gunsmith and knife maker.
Matt is the craftsman of Gaskill Knives. He will share with you how he started his knife business, what caused him to stay committed in developing his skill, and the challenges and opportunities he must address in promoting his product in social media.
Gaskill Knives was established in 2015. From the inherited old Bader bench and a couple of drill presses, Matt has now a handful of knives under his belt and definitely got the itch to do more.
“Being that I make knives, I’m kind of constrained in many ways with social media. When I couldn’t promote a page, they sent me emails all the time. Hey, promote this post. But if you try it, they’re going to deny it because they call it a weapon. So it can be a bit challenging in that aspect.”
In This Episode
2:50 – The year Gaskill Knives was established
5:00 – How Matt started his process of choosing the right kind of material
6:44 – How he developed interest in crafting knives
8:56 – What caused him to stay committed in developing his skill
12:18 – His struggles in coping up with the sudden rise of demands in his craft
14:49 – The most interesting request he has ever received
18:40 – What’s next for Gaskill Knives
20:07 – The challenges and opportunities of promoting his product on social media
Engage with Matthew Gaskill
Connect with Knucklehead Media Group
• Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn’t hold you back from getting yours.
Click here to more episodes of the Knucklehead Podcast